Small and medium businesses often find it very difficult to enter and flake their business, particularly in the cross-border category, due to the lack of data, connects, technology, support systems and beings that enterprises frequently have. Harmonizing to the Crossing the Digital Border report 2018 by Mastercard, exclusively 38 percent of businesses various regions of the world could handle international says and only 33 percent could sell beyond their own margins. This implies more than half of all SMEs are missing out on global business opportunities.

” We be suggested that our job is to enable SMEs from across the world grow their auctions across all canals better ,” says Shayak Mazumder, Founder and CEO of Eunimart, a terminated end-to-end omnichannel transaction and commerce management platform.

Founded in 2016 by Shayak Mazumder and Archana Shah, the startup equips sellers access to sells and paths of sales and funding in the form of shipping, warehousing, remittances, etc .; operational effectivenes through tools such as POS, WMS, pricing administration, cataloguing, tells and record handling, global shipping control, returns management and e-fulfilment, among others along with intelligence around commodities, markets, rival, sales, etc. utilizing Artificial Intelligence.” By adding quality to every stakeholder, we seek to empower the ecosystem globally and become synonymous with afford aggregation and SME enablement in all regions of the world ,” says Shayak.

Eunimart implements technology in all aspects of their business- from HRMS to marketing, automation, accounting and customer support to training and project management. The objective was to reduce OPEX, increase efficiency and moved and derive valuable revelations. In the complicated business busines they worked in, Eunimart was looking for a highly customised solution that would provide accurate data, a system that could patronage and integrate all the flows in one place.

They explored many solutions for approximately one year, before they stumbled upon Zoho One, via the’ Zoho for Startups’ curriculum. According to Shayak, it had the best pricing, a comprehensive suite of answers, and the workflow the managers and desegregations were exactly what they were looking for. In 2018, they set up their internal operations management utilizing Zoho. They onboarded all their brokers onto the platform, which enabled them to monitor every single flow and understand merchant data better.

Eunimart employments Zoho CRM for contribute generation, Zoho Social for social media, Zoho Sales IQ for sales knowledge, Zoho Showtime for grooming webinars, Zoho Books, Zoho Desk for customer support and Zoho Recruit for aptitude administration.

” At the time, we did not have any internal work. Zoho helped us automate our chores and get a control over the workload and cope highly complicated workflows to automate and earmark work to beings ,” says Shayak.

Zoho also provides them with each of these reports dashboard which automates every single client report, enabling Eunimart to understand and solve each customer sting site in an efficient manner.

Although Eunimart’s dependency on Zoho shortened after launching their own platform, they use Zoho more strategically now. They are automating their complete sales and market procedures applying several implements.

” We are now squandering Zoho as the mother app for the entire marketing automation for rallying all data from all the tools connected to both the in-app and ex-app funnels, and passing segmentation and purchaser behavioural analysis ,” says Shayak.

Kuppulakshmi Krishnamoorthy, Global Head – Zoho for Startups, who has worked with Eunimart for over a year, says,” Shayak was one of the earliest useds of Zoho One when it was launched, and we, at Zoho, are proud when inventors like him is not simply use our apps but also evangelise our solutions. With the e-commerce scene in India and large-hearted actors in it, it is important to have stages like Eunimart that promotion SMEs grow globally. Also, here is an example where, in spite of overlaps that is available, there are so many business gatherings that Zoho& apos; s apps can take care of. When talking about e-commerce, one cannot afford to go wrong in client analysis. Amidst the self-evident use cases, this one is quite different, peculiar, and interesting .”

Since May 2016, Eunimart has come a long way and their commodity are being currently authenticated by top merchants in India. They now have a team of 37 architects and 25 subject matter experts facilitating 3,000 sellers from India sell to 85 business, globally.

On the way forward with Zoho, Shayak says they are elicited to explore various other works in the collection to reimagine their sell attempts.” Such integration introduces us 30 percentage added efficiency and customer friendliness has also increased .”

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