Vidyard Reveals 2020 Video in Business Awards Winners

The Video in Business Awarding celebrate purveyors, auctions pros, and businesses who accept video in new ways to generate better results.

KITCHENER, Ontario- December 10, 2020- Vidyard, the video stage for business, has just announced the 12 winners in their third annual Video in Business Awarding. Each time, the bestows planned celebrates businesses and individuals who have exerted video to generate more makes, close new income, and transform how they communicate.

“Video has always been a strong mode to connect with gatherings and accelerate business. But as we’ve all tackled with the abrupt shift to a digital-only business world, this year has been an incredible one for the rise of video in business, ” says Tyler Lessard, Chief Video Strategist at Vidyard. “This year’s wins established an incredible capacity for creativity, invention, and adaptability across 12 categories in an immensely challenging year. They have what it takes to excel in this new normal.”

Congratulations to all the 2020 Video in Business Award-winners and finalists who exploit video strategically to drive better business ensues. Explore the 2020 champions by category below 😛 TAGENDVideo Marketing Awards

Across four categories, the Video in Business Allotment celebrate marketing teams who abuse video to educate potentials and purchasers, drive booking, generate leadings, and make a real impact with their expend of video content and analytics for better business outcomes. Champions include 😛 TAGEND

The Educator: Exceptional Use of Video to Educate Potential, Earn Their Trust, and Generate Inbound Leads

Winner: AQUILA Commercial- The team amply chosen video as a core part of their marketing strategy. The videos were informative and well-produced. It’s phenomenal to see this kind of focus on educational content from a business real estate company.Runners-Up: RetroFoam of Michigan, Simple StratHonorable Mentions: Leica Geosystems( Hexagon ), Honeywell Aerospace

The Visionary: Most Inventive Use of Video to Drive Audience Engagement and Generate Mind-Blowing Results

Winner: Tech Data- The crew hugged personalized video technology to create unique videos at proportion. By adding in their customers’ reputation, items and related stats, they improved involvement and helped close more business in 2020. Runners-Up: InVision, LighticoHonorable Mentions: Trimble, No Lift Install

The Storyteller: Exceptional use of Storytelling, Humour, or Emotion in Video to Engage Public in New Ways

Winner: IMPRINT Group- It’s rare to see a B2B brand be so authentic, translucent, and susceptible. Their social video told the story of their company’s struggle throughout the pandemic to generate their home communities together. It’s the kind of story that persists in your knowledge and builds great respect for the brand.Runners-Up: Baker Tilly, Just KibbitzHonorable Mentions: Deep Trekker, Viqtory

The Virtual Event’er: Most Astonishing, Engaging, and Impactful Virtual Event Hosted By a B2B Brand

Winner: Axonify- AxoniCom LIVE was a inventive sight that reimagined what’s possible in a virtual happen. By mixing most developed multi-camera situateds, obtained footage, live to air interrogations, parish build converses, and downloadable assets-this event restrain publics participated and entertained.Runners-Up: The Knot Worldwide, Tech DataHonorable Mentions: LinkedIn, Sales Success Media

Video Marketing Program of the Year: Most Impactful Use of Video Content and Analytics Across Marketing Channels to Boost Alteration and Generate More Pipeline

Winner: 7Geese- This “small but mighty” marketing team forms the most of their efforts by focusing strategically on firebrand awareness, fostering, and network transitions- while always prioritizing their consume of video to enhance the audience experience. With decisions like $100,000 in brand-new sales derived from product walkthrough videos, this prolific squad are demonstrating that you don’t need a big budget to make a big impact with video.Runners-Up: New Breed, UnityHonorable Mentions: LinkedIn, FinancialForceVideo Selling Awards

The Video Selling Awards discern private individuals and units exploiting video to connect with promises, accelerate the deal cycle, increase close paces, and generally reinvent and optimize the sales process. Across four categories, these finalists are developing the bar for sales units everywhere.

The Pitch Perfecter( s ): Most Innovative Use of Personal Video for Outbound Prospecting By a Sales Rep or Team

Winner: Sam Kean( Fresh Relevance)- Sam applies video to get personal with his promises in the most creative practices he can find, often applying props to catch attention and demonstrate how he can help. Since he started squandering video, Sam has achieved 95% open paces and three times higher reply rates, which assistant him land satisfies with enormous organization accounts.Runners-Up: Chris van Praag( BabelQuest ), Frank Weschler( Dynamic Signal) Honorable Mentions: Team emc3, Jared Ingram( OSI Global IT)

The Pitch Performer( s ): Most Impactful Use of Personal Video for Outbound Prospecting By a Sales

Winner: Matt Hall( Woodway UK)- An “unboxing” video for a container corporation? It sounds like a no-brainer, but Matt took his unboxing to the next level by making it personal for his prospects and spotlighting how he could help without giving too much apart. Booking a intersect used to take upwards of forty announces, but with video, Matt’s been able to book two gathers from time eleven videos–now that’s influence! Runners-Up: Kayla Cytron-Thaler( Domino Data Lab ), Lou Casados( Channel Advisor) Honorable Mentions: Team Sellab, Marc Mendes( Infinity Group)

The Visual Seller( s ): Best Use of Video Throughout the Sales Process to Shorten Deal Cycles and Increase Close Rates

Winner: Thomas Buchanan( Modus)- Thomas has reinvented his marketings process to use video every step of the journey. From one-to-one prospecting to screen recorded customer stories, Thomas isn’t afraid to get his hands dirty and experimentation with different video formats. He understands how to use video analytics to monitor his ensues, make adjustments, and optimize auctions efforts to see big-hearted results.Runners-Up: Carol VanHook-Weaver( Akara Spouse ), Max MacCready( Jellyvision, Inc .) Honorable Mentions: Derek Hayden( Dansig/ Shelbyville Insurance ), Phil Boyce( T-Mobile)

Virtual Selling Team of the Time: Epic Sales Team Who is Using Video Throughout the Full Customer Lifecycle to Radically Improve Sales Performance

Winner: #paid- The SDR and AE teams at #paid know that a strong brand is built by frequently delivering an excellent ordeal for the entire buyer’s journey, from prospecting to demos, and even how they direct oppositions. Video has converted the mode this unit sells, and with results like a 5x increase in response rates to outbound, the method is working! Runners-Up: AIS, ThryvHonorable Mentions: FEED. The Agency, Virtual Academy

Video in Business Mastery Awards

The winners of the three Business Mastery lists represents the full bundle. They have adopted a “video-first” approach to transform their entire organization and achieve better business decisions. This year’s video masters glitter when it came to finding video answers for the world of remote work.

The Mastermind: Most Incredible In-House Producer or Video Team Helping Their Business Develop, Execute and Embrace a Holistic Video Strategy

Winner: Jim Kozyra( TBI)- Jim had been strategy a video-first approach for his team at TBI well before the pandemic, so where reference is smacked, they were able to hit the ground running. TBI was able to maintain sponsorship revenue for cancelled live incidents by pivoting to live video and virtual affairs, generating brand-new extends with a brand explainer created perfectly in quarantine, and the creation of recorded education and training opportunities for marriages all over the country.Runners-Up: Glenn McManus@ Aprimo, Jelan Maxwell@ SophosHonorable Mentions: Georgia State University, Tech Data

The WFH Collaborators: Best Use of Synchronous and Asynchronous Video to Successfully Transition their Business to a Remote Model

Winner: McDermott Will& Emery- Hosted by the leadership team at McDermott Will& Emery, this adorable children’s storytime sequence is so unique for a rule conglomerate. It’s a shining example of how empathy and support for employees can lead to engagement and a more vital company culture.Runners-Up: Digital2 2, Home HardwareHonorable Mentions: Experian, SuperCare Health

The Video Mastery Award( VMA ): The Ultimate Video-Enabled Business That Uses Video to Transform How they Market, Sell, Communicate, and Collaborate

Winner: Digital 22- There is a certain maturity in all of Digital 22 ’s video content and programme because they’ve borrowed a video-first approach from the start. From prospecting to demos to onboarding and unit collaboration, Digital 22 augments their business with video every step of the style, have contributed to a doubling in website and traffic, increased inbound results, faster distribute hertzs, and more robust internal communication.Runners-Up: Unbounce, ApplyBoardHonorable Mentions: Mobilization Funding, Aprimo

More Information 😛 TAGENDRead about the 2020 Winners: https :// www.vidyard.com/ video-in-business-awards /Learn more about the 60 Finalists: https :// www.linkedin.com/ heartbeat/ 60 -marketing-sales-teams-making-video-gold-garbage-year-tyler-lessard /~ ATAGEND

About Vidyard

Vidyard assists businesses and professionals connect with their audiences in a whole new way through engaging, personalized, and discernible video suffers. Through its world video hosting and analytics scaffold, Vidyard empowers business like LinkedIn, Zycus, League, Stanley Black& Decker, and others to transform their approach to sell, sales, and corporate communications. Through its free and pro tools, Vidyard cures any business professional create and share custom videos to deliver their meaning in a more personal and impactful space. Thousands of businesses and millions of people around the world rely on Vidyard for their video needs. Sign up for Vidyard for free: https :// www.vidyard.com/ free-screen-record

Media Contact 😛 TAGEND

Sandy Pell, Head of Corporate Communications, Vidyard –press @vidyard. com

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