Domino’s Pizza recently created a new commercial that was shot entirely on Zoom. Filmed over the course of a single weekend by remote video recording in Domino’s stores in different regions of the country, the” We’re Hiring” ad exercised real workers and franchise owners as talent.
That ad’s now airing on Tv and being promoted online.
This quarantine-era version of a business has been embraced throughout the world, because everyone around the world understands the restrictions we are all working under.
Remote video production may not be glamorous, but it gets the job done.
Whether you’re creating marketing videos, recording internal communications updates, establishing teaching videos, or just wanted to up a better quality of your sales videos, predicted on to discover how your organization can produce awesome video content–even when you can’t get it on in person.
Contents1. How We Recorded an Entire Video Series Remotely2. What Remote Video Production Equipment Do I Need ?2. 1Webcam Remote Video Production Equipment2. 2Smartphone Remote Video Production Equipment3. How Do I Produce Videos Remotely ?3. 1How to Record Videos Remotely3. 2How to Produce Videos Remotely Without Filming3. 2.1 Stock Video Footage3. 2.2 Animation3. 2.3 Live Video3. 2.4 Existing Footage4. What Types of Video Can I Produce Remotely ?5. What Remote Video Recording Tips Should I Keep in Mind ?5. 1 Consider What Makes Sense5. 2 Plan, Plan, Plan5. 3 Set Up a Video Call5. 4 Stage the Space5. 5 Ask for Test Shots5. 6 Give Yourself a Buffer5. 7 Check for Space5. 8 Maximize Production Aid5. 9 Organize EverythingHow We Recorded an Entire Video Series Remotely
We recorded an part video series with the video farmer and all of the endowment absolutely remote.
Our Canada-based Kitchener, Ontario office moved to fully remote at the onset of the COVID-1 9 pandemic, which demonstrated our video team with a brand new challenge.
They were already used to getting innovative and being relentlessly resourceful, but this was something else wholly. How do you grow a video when you and your actors “re all in” separate places?
This is how we did it.
( Sidenote: The above video, as well as the rest of the social interview line it belongs to, was also made remotely .)
It started with an idea around portraying recorded, asynchronous video as a totally awesome alternative to endless video call fulfills. From there, the video concept took chassis with the plan to highlight a few of the biggest video conferencing miscarries any office worker is( by now) quite familiar with.
The funny thing is, at first glance, the videos might simply look like a recording of a video order( and that is, more or less, the relevant recommendations ). But a lot more went into them than that.
Fast Forward Virtual Event On-DemandHear from some of the very best in the biz about how they’re living and flourishing in this new digital reality.Watch Now
The series came together thanks to the ingenuity of Video Producer Mat King. In order to retain as high a better quality and as much editing control as possible, he incubated a plan.
And it get something like this: Set up a video bellow( ironically) to steer the knack( four Vidyard hires) and allow them to react to one another, but have each actor movie their own portion of the video on their mobile machine. In order to keep that “video call feel, ” the actors propped up their telephones on notebooks or even taped them to their computer screens to get the right angle.
Recording each part like this passed Mat high quality 1080 p footage that he could more readily control than if he’d simply recorded the actual call. It likewise tell him use different does from different actors and allowed him to use each actor’s individual best go rather than the single one that was best for the group. It likewise make him decide the placement and size of each person’s “screen” in the video, rather than being at the mercy of the video announcing software.
Using Adobe Premiere Pro, he edited the individual videos to appear as though they were a hall contemplate in a video conferencing implement, even supplementing in a bit of computer background to give the viewer the feeling that they’re watching a real video call.
But don’t take my utterance for it, watch for yourself.
What Remote Video Production Equipment Do I Need?
Much like scrappy in-person video, your remote video make rig doesn’t have to break the bank.
Video Producer Mat King developed in partnership a register of his recommendations for both webcam and smartphone creation setups.
Regardless of your setup, there are main elements you’ll want to produce quality videos: A beacon( or daybreaks ), a mic, and a camera.
While this gear will certainly bump up the quality of your remote creations, it’s obviously not necessary.
Use the webcam built into your laptop or your smartphone. Stack notebooks or whatever you have on hand to get your camera above eyeline for a flattering angle. Sit facing a opening or set up a lamp behind your computer for better lighting. In a tinge, use your headphones as a mic for clearer audio( you are eligible to even pair them with a background noise-removing propagation like Krisp to improve your audio tone ).
Webcam Remote Video Production Equipment
Mat recommends the following remote video production equipment( or same equivalents) to attain inducing webcam videos a breeze.
Mat recommends the following items as inexpensive but high quality remote video production equipment that’s sure to promote the quality of your mobile videos.
Audio Technica Lav Mic ($ 35 USD) Ring Light ($ 149 USD) Light Stand ($ 48.95 USD) Apple Headphone Adaptor ($ 9 USD) Android Headphone Adaptor ($ 7.99 USD) Put Your Videos to WorkCreate, emcee, succeed, and share your videos.Sign Up FreeHow Do I Produce Videos Remotely?
When it comes to remote video recording, there are two main cliques: Recording brand-new video content or employing animation, stock footage, and/ or other video tools to put together a video. Depending on the situation, both methods can be quite effective.
How to Record Videos Remotely
Surprisingly( or perhaps not, you clever reader ), there are actually quite a few methods you can record videos remotely.
On the( probably fairly) obvious result of things are webcams and smartphones( or a “fancier” camera ). On the less obvious side of the spectrum there’s recording via video conferencing software and screen recording.
Then there’s very creative mixtures, like using your Mac as a viewfinder for your iPhone camera( yes, certainly) so that you can film yourself consuming your telephone, but use the typically higher-quality rear-facing camera and still see your expression, framing, background, etc.( Sidenote: I only learned this is possible and think it’s an excessively clever behavior to upgrade the quality of your mobile tape .)
And keep in mind, these options aren’t mutually exclusive.
For instance, with our asynchronous video lines, we had each of our four performers record their paths working their mobile phone, then employed a video call to direct the talent.
Watch and Learn
Video Producer Mat King demonstrates how you are eligible to place your seat and set up your equipment to get the best possible quality remote video footage.
How to Produce Videos Remotely Without Filming
For whatever reason, if recording video footage isn’t practicable or doesn’t make sense for your product, don’t worry. There are a number of other remote video make options.
Stock Video Footage
Using stock footage, or supplementing your own shots with capital video, is an excellent way to constitute remote video make a little easier.
There are tons of areas that proposal a variety of stock video on almost every topic. Depending on your team’s needs, consider using a service that also offers video templates, sound gists, music, and graphics as this will induce things easier all around.
Mat King, Vidyard’s former Video Production Manager, recommends looking for a stock video site that allows for unlimited downloads rather than pay per permission as this tends to give your team more freedom.
Many beginner-friendly video editing implements even offer built-in stock times alongside video templates to offset make easy peasy.
If you decide to go the stock footage route, prevent consistency top of thought. Look for asset packs that include multiple times from the same creator so that you can get the shots you need while ensuring your video maintains visual consistency.
If that’s not possible, be mindful of substantial changes in the inspection and feel of your footage. For speciman, if everything of your other excerpts are in the daytime, don’t stick a nighttime shot smack dab in the middle. Viewers might not know exactly what’s wrong, but they’ll know something’s off and that’ll distract them from your message.
Whenever you can, try to build what Mat refers to as “B-roll threads” where you use several shots of the same person from different slants or at different distances. This allows you to use a few shots to build a story.
While animated video might sound like something that requires a ton of skill and training, it doesn’t have to be. There are plenty of tools that’ll allow you to create animated videos without any living expertise whatsoever.
Vyond( formerly GoAnimate) is a popular one that Vidyard’s customer experience team abuses regularly.
See It in Action
Chris Broughton, a Technical Account Manager on Vidyard’s Customer Success team, made this animated explainer video about personalized video. He initiated it solely utilizing Vyond.
If social media video is big for you or if the thing you want to record is an interview or same, then doing it lives and saving sound recordings to repurpose may form the most sense for you.
A bonus here is that onlookers don’t tend to expect a lot of show from live videos. So long as your illuminate and sound are good, beings will focus on your content.
If you’ve made video content in the past, you have been able some of the footage you need previously. Be sure not only to check the video excerpts that you’ve squandered, but too information materials “youve left” on the trim room flooring. There may be footage that didn’t work in the past but will obligate the perfect B-roll shot for your current project.
See It in Action
Tourism organization Destination British Columbia had to quickly swiveled their messaging at the onset of the COVID-1 9 pandemic as tour regulations abounded and borderlines closed.
In a matter of daylights, the team put together a video consuming existing footage and a remotely recorded voiceover.
What Types of Video Can I Produce Remotely?
First off, you can record just about any type of video you want remotely. That said, there are some formats that more easily lend themselves to remote production.
Demo Videos: Keep it simple and do a screen recordingRecorded Webinars: Use a screen share tool to record yourself narrating your slidesCustomer Testimonial Videos: Get your customer to record a simple video answering a few questions or sharing their story working a webcam or mobile device–pump up the interest factor by adding some( related) asset footage or keep it simple and merely edit down to the key pointsThought Leadership Videos: Use a webcam or smartphone to record a talking head-style video sharing your insights or advice from wherever you are or, croak the video conferencing direction and record a remote interrogation order with person your audience will find interestingPromo Videos: This depends a bit on what you’re promoting, but regardless of whether it’s a brand-new content asset or an affair, it’s hard to go wrong with a talking-head video of someone from your crew explaining why it’s valuableExplainer Videos: Producing explainer videos remotely works best if you’re get the animated road, which is a popular choice for many organizationsFast Forward Virtual Event On-DemandHear from some of the very best in the biz about how they’re living and flourishing in this new digital reality.Watch NowWhat Remote Video Recording Tips Should I Keep in Mind?
I asked Mat King, our former Video Production Manager, what he learned rendering our #OneLessMeeting video lines remotely. This is what he said.
1. Consider What Makes Sense
If you’re deciding whether or not to attempt a remote video product, take time to consider whether you can do justice to your planned video if you cause it remotely. If yes, think about what programme constitutes the most sense for you. If not, ask yourself whether that conception might be better saved for a term when in-person production is possible and what alternatives you have available.
2. Plan, Plan, Plan
Plan onward, just as you would with any shoot. Take the time to have conversations with your geniu ahead of time about what will happen during the shoot.
3. Set Up a Video Call
If you need to direct on-screen talent, set up a video announcement, even if you’re not anticipated to do your actual transcription that style. This will allow you to give direction, answer questions, get parties to reshoot words, etc. to ensure you get exactly what you need.
4. Stage the Space
Your backdrop difficulties just as much now as ever, so be mindful of it. You may be more limited in your alternatives, but try to choose a infinite that has natural light and minimum clutter.
If both aren’t available in the same spot, prioritize your lighting. Then, aim to stage the background by adding in some parts that add visual interest–you don’t merely require a blank wall. If accessible, pull in some weeds or art.
Watch and Learn
Get a behind-the-scenes look at how Vidyard’s Social Media Manager Charlie Rogers set up a DIY home video studio. With some help and advice from Vidyard Creative Director Blake Smith, all it t0ok was a couple of key pieces of( inexpensive) equipment, some recreation props, and a little video production know-how.
5. Ask for Test Shots
If you’re having someone record for you on mobile or webcam, get them to record a test shot with the set up they plan to use so that you can help them adjust it as needed. For speciman, you may want them to get to prop up their webcam higher or remove distracting clutter from the background.
6. Give Yourself a Buffer
Book more period than you think you need–especially if you don’t typically produce videos remotely. You may have your regular production times down to the minute, but this is a different thing absolutely and you’ll want some buffer time to deal with unexpected the questions or complications. This is a good rule of thumb regardless. People are always happy to get a few minutes back when things point early, but if they range longer than expected, that can cause your ability to race or confuse them from the task at hand.
7. Check for Space
If your flair is recording video( especially on mobile ), have them check their device space ahead of time. With our remote production, there were a couple of points where the actors had to pause to clear some storage on their smartphones to make room for the video footage they were recording. Mat recommends having approximately 4 GB free to be on the safe side.
8. Maximize Production Resources
If you’re chronicle remotely, think in advance about different ways you might use the footage. Then, take time during the shoot to get more footage than you need for the project at hand.
That way you’ve constituted it easier for yourself to make different cuts of your video( for example, to use on social media or in paid acts ).
For instance, when shooting our #OneLessMeeting serial, Mat built sure he had the elements he’d need to be able to do a 15 -second trimmed of the footage to use as a YouTube ad.
9. Organize Everything
Especially if you’re getting footage from different sources, coordinating your folders and using a consistent listing assembly is critical.
Our #OneLessMeeting shoot included video documents from four different actors, doing various does each for several different videos. That’s a lot of footage to keep track of if you haven’t planned it.
At the end of the day remote video production is a lot like on-site production–it may merely require a bit more outside the box thinking than usual.
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